The Webmaster's Poker Affiliate Guide:
How to Build a Profitable Poker Website

Online Poker Affiliate Reviews

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Join the Empire Poker Affiliate Program!

Empire Poker Affiliate Reviews

Overall Rating: 5

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Tradal Review by Frank @ 15, Mar 2005
Reports: Reliability: Customer Service: Compensation: Overall Rating:

Tradal, the company that handles the Empire Poker affiliate program, has been straightforward, honest, and accurate. I've been very happy with both Tradal's systems and customer service, but also with Empire Poker's ability to attract, convert, and keep poker players. A great program, and strong enough to build your entire website around.

Empire Poker Affiliate Review by ttanaka @ 22, Jan 2005
Reports: Reliability: Customer Service: Compensation: Overall Rating:

Empire's affiliate program has worked out very well for me. It's been a flexible and creative program. My account rep has worked with me on helping me make the most I can make with my poker website. The reports and statistics are weak, but provide the basic critical information you need. Empire Poker/Tradal's affiliate program has been reliable, paying my commissions on a timely basis every month. Although the compensation is just about average (the same as Party Poker), they are willing to work with you to try to make you happy.

Empire Poker Affiliate Review and Information

At a Glance

CPA Commission:		$65-$75
Rake % Commission:		20%-25%
Payout Methods:		Neteller, Player Account, Check
Sub-Affiliate Commission:		5% of 1st tier

Empire Poker Affiliate Review

The Empire Poker Affiliate program is marketed through a company called . Empire Poker is a Party Poker skin, meaning that they share tables and players on one network. Althought EmpirePoker is a skin of PartyPoker, both entities are marketed by different companies, and each have their own promotions, special events, and mutli-table tournaments. Tradal.net also runs the affiliate programs of several online casinos. By signing up to , you may add any and all of these "brands" to your affiliate account.

Introduction (from the Empire Poker website)

There is NO fee or upfront investment needed to participate in this program. All you need to do is sign up, get your Tracker, select a payment plan, and start sending Poker Players to EmpirePoker.com through your Trackers.

Select from one of two payment plans: Get paid $65 - $75 Per Sign Up (Guaranteed) or earn 20-25% of the Gross Revenue generated during the lifetime of the Account. We suggest the Per Sign Up plan if you are not sure your Players are big Poker Players, but if you know they are big, then go for the Revenue Share because the bigger your Players, the bigger your checks.

Payments to Affiliates will be made within ten (10) days of the end of each month based on the following payment plan.

CPA Plan:

Monthly # of Real Money Players $ CPA to You

1-10 $65

11 or more $75

Percentage Plan:

Monthly Gross Revenue % to You

Up to $10,000 20%

Over $10,000 25%

Sign up Sub-Affiliates and get 20% of all payments made to them. Once you sign up as an Affiliate at our Web Site, you will be able to register Sub-Affiliates underneath you.

Our tracking system is 100% state of the art and we provide you two types of Trackers: Sign Up Bonus Codes (best for offline promotions) and/or Tracking URLs (for online promotions). When a Poker Player opens an Account using a Sign Up Bonus Code or a Tracking URL assigned to you, we know the Player was referred by you and permanently mark his/her Account in our database for accounting purposes.

Use our banners, text links, CDs and fliers to maximize your promotions. We have lots of promotional materials that you may freely use in your promotions. In addition, we can custom develop, at cost, any special requests that you may have for custom CDs, T-shirts, key-chains, etc. with your unique Trackers embedded in them.

Reports & Statistics

provides a simple report to review your website's performance. The basic report shows you a list of your trackers, and the number of clicks, downloads, and real player sign-ups you've had per tracker for given date range. Although this is the basics of what you need to see how you are doing, detailed information such as the actual Empire Poker player names, their rake contribution, etc. is not available. In addition to the basic statistics report, Tradal offers a sub-affiliate report to view the performance of any sub-affiliate activity you may have.

The website and queries can, at times, perform painfully slow, and can even be inaccessible at times. This is an annoyance that you just get used to.

Reliability & Timeliness

The Empire Poker/Tradal.net affiliate program is reliable and timely. I received my affiliate commissions into my Empire Poker player account on January, 7 for my December activity. This is a quick turn around time which is important in a affiliate program. The timing of the commission deposit does vary occassionally, but it never runs beyond the 11th of the following month. Once the funds are deposited into my player account, I usually use Neteller to move the funds into my bank account.

Customer & Technical Support

The Empire Poker's affiliate support is wonderful. I have my own account rep at , who I converse with via email every month. He works with me on my ideas and has bent over backwards to make me a happy affiliate. It's nice to have someone dedicated to your account, so you always have someone to go to if you need help. We have had some disagreements in the past, but he has, in the end, appeased my needs.

Compensation

Empire Poker's initial compensation plan is average. $65/player is not that great, but it's relatively easy to get that up to $75 by referring 10 or more players per month. At $75/player, EmpirePoker is at about the average CPA amount given by the poker affiliate industry. The 20% commission option is also pretty weak. And reaching gross revenues over $10,000 to command the 25% commission rate is not an easy task. However, one of the nice aspects of EmpirePoker's affiliate program is that you can have new trackers created and pick which plan that tracker will be on - either the CPA plan or the rake plan. Unfortunately, this isn't something you can do through the Tradal website. I have to email my account rep to make this happen, so turn-around time can be a little delayed. However, the ability to have multiple trackers on different payment plans is huge. This means you can mix and match at the same time to find the right plan for you. Perhaps, one page is better geared for the rake plan and another page is better for the CPA plan. You have some flexibility with this affiliate program.

The Webmaster's Poker Affiliate Guide: How to Build a Profitable Poker Website